Careers

MARKETING EXECUTIVE

About the business and the role

Republic Home is a New Zealand market-leader of luxury furniture and homewares sourced world-wide. We are creating a new role in our business and are seeking an experienced Marketing Executive for both B2B and B2C markets.

We are looking for a person passionate about interiors that understands how to appropriately represent the Republic Home brand well, both in online and offline media, and will be a key player in growing the business.

POSITION RESPONSIBILITIES:

  • Develop yearly / monthly marketing strategic plans through to tactical campaigns and liaise with Sales team to ensure plans successfully implemented.
  • Develop marketing strategies and create yearly/montly/weekly schedule to maximise brand visibility and company growth, identify business opportunities, analyse competitor activity, and report on market trends & customer needs.
  • Responsible for enhancing the brand and expanding the market, online and offline.
  • Create Loyalty programmes and associated promotions
  • Responsible for driving strategy, budget, execution and KPIs for all brand marketing initiatives to maximise ROI, and manage exhibitions, events and campaigns.
  • Lead and ensure all projects across the company align with strategic objectives and brand positioning.
  • Plan and manage ATL, BTL and TTL marketing tools, media channels, including content creation, design and copywriting.
  • Leverage customer insights, data and feedback, and survey customer satisfaction to further develop communications strategies.
  • Responsible for managing leads and enquiries from emailers, website and social media.
  • Develop marketing brand guidelines and collateral materials in collaboration with Online Store Manager/Graphic Designer, such as weekly emailers, company profile presentations, catalogues, brochures, flyers, web/digital assets, print advertising and communications.
  • Develop a network of trade customers, clients, professionals, interior designers, influencers and other related institutions.
  • Maintain existing and develop customer database.
  • Identify, analyse, negotiate, coordinate and monitor B2B projects with third parties, influencers, professionals, trade customers, etc. regarding marketing promotions.
  • Make sure strategic projects and policies are followed up and completed in a timely manner, ensuring high quality delivery.

QUALIFICATIONS:

  • Candidate must posess at least a Bachelor's, Masters or Post-graduate Degree in Marketing or equivalent
  • At least 5 years marketing work experience in the interiors industry or a related field
  • Preferably Manager/Assistant Manager specialised in Marketing/Business Development or equivalent
  • Experience of 2-3 years in B2B and digital marketing
  • Extensive network with marketing agencies, interior designers, influencers and related 3rd parties

SKILLS & EXPERIENCE:

  • Proven successful experience in a Marketing Executive role & in organising events
  • Ability to work independently and report remotely to Owners
  • Proven customer management and negotiation skills, & ability to build strong relationships with 3rd parties
  • Experience in customer loyalty programmes
  • Strong organisational skills
  • Excellent verbal and written communication and interpersonal skills
  • Ability to work under pressure and handle challenging situations
  • Driven, highly motivated and passionate about marketing and interiors
  • Strong IT skills
  • Top grooming and personal presentation
  • Required skill(s): Confidence, target oriented, strong attention to detail, good teamwork skills, great presenter and strong persuasion skills

Don't miss this amazing opportunity to be part of a unique brand in home fashion.

We look forward to hearing from you.

Please email your CV and cover letter to David & Ingrid at david@republichome.com.